Since yesterday, the Chinese public will be able to see the latest offering of Alain Chabat,  Santa & Cie  (renamed  Noël & Cie  in Quebec). The film will occupy 8000 screens – yes, 8000! – in the Middle Kingdom.

In comparison,  Star Wars: The Last Jedi is  released today on a “modest” circuit of approximately 4150 screens in North America (United States and Canada).

According to  Variety , Hishow Entertainment, which has partnered with the China Film Group to distribute Alain Chabat’s comedy in China, is banking on the growing popularity of Christmas with the Chinese – the second most popular low after the New Year – to attract the crowds.

In France, where the film was released on December 6,  Santa & Cie  reached the second place in the charts, just behind  Coco .

In Quebec,  Noël & Cie , released the same day as in France, currently occupies 56 screens. With $ 57,617 *, he ranked seventh on the list last weekend.